The research pointed out clearly how this company has its core business in providing missing services to other companies to complete them.
From this idea and created the marketing concept of Fullservice asthe “missing puzzle piece of your company”.
On this I create the new brand starting from the logo, that has the shape of the F and the S fused in a puzzle piece.
The marketing has been created on this idea of being the missing part of many companies.
One of the marketing product for the client that we created was a physical puzzle with the client’s logo with one missing piece (the fullservice’s logo), then the missing piece was shipped separately (printed behind the Fullservice’s contact info).